Packaging design involves creating the visual and structural elements of product packaging, with the aim of protecting the product, attracting consumers, and conveying important information about the product. Effective packaging design considers both the practical aspects of packaging, such as functionality and durability, as well as the aesthetic elements that contribute to brand identity and consumer appeal.

Label design involves creating visually appealing and informative designs for product labels, which are attached to packaging to convey important information and branding elements. Whether for food, beverages, cosmetics, or other consumer goods, labels play a crucial role in attracting consumers’ attention, communicating product details, and enhancing brand recognition.

Dieline design is the process of creating the blueprint or template for the structural layout of product packaging. It serves as a guide for manufacturers, indicating where to cut, fold, and assemble the packaging material to create the final product packaging.