Poster design involves the creation of visually compelling and informative graphics intended for display in public spaces to promote events, products, services, or ideas. It includes selecting imagery, typography, and color schemes to convey a message or evoke a particular emotion, as well as arranging content in a visually appealing layout to attract attention and effectively communicate key information. Poster designers often use bold graphics, eye-catching headlines, and concise text to grab the viewer’s attention quickly and encourage them to take action, such as attending an event or purchasing a product.